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Why CPG brands must make eCommerce a priority

June 29th, 2016 | Posted by Dan Schreff in Manufacturing

In a recent MarketingTech article, APT SVP Rupert Naylor discusses the importance of developing an eCommerce strategy for CPGs. “[CPGs] must prioritise selling through eCommerce channels to achieve long-term success, as consumers continue to increase their online shopping behavior.” Click here to read the full article.

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